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Suspected digital holiday shopping fraud in Zambia has increased by 104 percent compared to last year’s 30 percent.
TransUnion latest study findings around the globe indicated that e-commerce fraud occurred during the start of 2022 holiday shopping season.
The analysis found that 15 percent of all global e-commerce transactions reviewed between November 24-28, 2022 were potentially fraudulent, according to the Tech Trends publication.
“For transactions originating from Zambia, seven percent of e-commerce transactions during that period were suspected to be fraudulent,” it stated.
These findings are based on intelligence from billions of transactions contained in TransUnion’s fraud analytics solution suite.
The analysis also determined that globally, the average number of suspected digital fraud attempts on any given day during that holiday period was 82 percent higher than during the rest of the year, from January 1, 2022 to November 23, 2022.
For transactions originating in Zambia, this percentage was 30 percent lower than during the rest of the year, but 104 percent higher than in the same period in 2021.
The study also revealed the share of suspected digital fraud attempts for each individual day in the holiday shopping period for transactions in Zambia and globally.
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